Label Design, We Make Complexity Simple
They say that first impressions can make or break a product. Your label is that first impression. Our designers can help you create that look that will set you apart from the competition. By the way, labels and label design has been our business for over 35 years. You can see the variety of product styles available, so let us help you to make the right choices and get a great designed label!
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Label Features and Products
FLEXOGRAPHIC
We maintain a number of flexographic presses using up to 10 colors processes or CMYK process. While we do not have minimum order quantities, the flexo processes are most economical for customers with large label orders. We work with our customers to make sure they are utilizing the most economical process for their order.
DIGITAL
Our toner-based digital technology provides you with great HD finish on your label capable of matching your color needs. In addition to the print quality, we are able to provide you with FDA approved labels, short-runs, variable, etc.
ULTRA-SHORT RUN
This service is ideal for those who are just getting started and want a professional looking label for sample/test products. For instance the size and shape options of these labels are limited but cover standard shapes and sizes. The turn around on these labels can be as quick as 24 hours from order to shipment.
PRESSURE SENSITIVE
Pressure-sensitive labels are used in every type of product and industry. A pressure sensitive label consists of a face stock material (paper or film), a pressure sensitive adhesive, and a release liner. The backing can be peeled off and the labels are applied permanently to another surface. They include indoors, outdoors, abrasion, direct food contact, indirect food contact, pasteurization, UV exposure, water, refrigerated, freezer, and chemical.
THERMAL TRANSFER
The most widely used printing process in the world for the printing of high-quality barcodes. The thermal transfer print process utilizes three main components: a non-movable print head, a carbon ribbon (the ink) and a substrate to be printed, which would typically be paper, synthetics, card or textile materials. Print heads are available in 203 dpi, 300 dpi, and 600 dpi resolution options.
DIRECT THERMAL
Direct labels do not require a ribbon to print. The labels feed through the printer and the printer applies heat directly to the label (hence the term direct thermal). While the print head runs over the label, it heats the label and a chemical reaction with the face stock causes the heated portions to darken.
PRODUCE TRACEABILITY
Making it possible to track produce from its point of origin to a retail location where it is purchased by consumers. In the event of a product, voluntary/involuntary your traceability solution will assist you in targeting the affected product, limiting the financial impact of the recall.
WEATHERPROOF
We provide label stocks and finishes to work in different weather environments (outdoor, refrigerator, freezer, etc). From label stocks, laminates, and adhesives we will make sure have the right label for your needs.
POLY LABELS
Plastics such as acetate, vinyl, and PET film allow a variety of features, such as greater strength, stiffness, transparency, and resistance to tearing. They typically require special equipment and printing methods (ultra-violet curing is common) as they do not normally print well with conventional ink.
Let us help you with your label design and printing needs.
FOIL STAMPING
The application of metallic or pigmented foil on to a solid surface by application of a heated die onto foil, making it permanently adhere to the surface below leaving the design of the dye. Foils come in a wide selection of colors and finishes.
EMBOSSING
The processes of creating either raised or recessed relief images and designs in paper and other materials. An embossed pattern is raised against the background. A debossed pattern is sunken into the surface of the material (but might protrude somewhat on the reverse, back side).
BIN TICKETS/TAGS
Westmark will help design a bin ticket system to fit your needs. We work closely with each customer to understand their business needs and processes to make sure we recommend the proper solution.
BAR CODE LABELS
A barcode is an optical, machine-readable, representation of data; the data usually describes something about the object that carries the barcode. Originally, barcodes systematically represented data by varying the widths and spacings of parallel lines and may be referred to as linear or one-dimensional (1D). However, two-dimensional (2D) codes use rectangles, dots, hexagons and other geometric patterns in two dimensions.
COUPON LABELS
Custom coupon labels are a great way to advertise rebates or offer instantly redeemable incentives for purchase on just about any product. In fact, products with visible coupons are more likely to be noticed on store shelves since many consumers are looking for new and different ways to save money. Conversley, your coupon labels have to look good and stick properly for it to be effective with customers.
EXTENDED CONTENT LABELS
A family of labels designed to increase packaging space to convey in-depth information. Extended content labels are ideal for pharmaceutical / nutraceutical products, as well as for cosmetics. In this case, when a label is small, as many cosmetics labels are, the extended content label provides the surface area to include the important information that consumers require.
COMPLIANCE LABELS
From governments to large companies, various label requirements are put in place for various reasons. We will help you comply with those requirements. Our customers are vendors to most of the largest retail companies giving use extensive experience designing and printing labels in compliance with their requirements. In addition to supporting large retail vendors, we have been printing label the in compliance with government requirements for over 35 years.
PAPER LABELS
We are a family company with the size and relationship to source any type and size of paper to fit your labeling needs. From general paper stock to craft, estate to card stock. We can source the papers and print using both our flexographic and digital printing technology. We will work with you to make your product stand out and attract the consumer to your product over the competition.
CLOTHING TAGS
These labels typically indicate how the item should be washed (e.g., machine washed vs. dry cleaning), whether bleach can be used. Textile labels may be woven into the garment or attached and may be heat resistant (so survivable in hot-air dryers and when pressed). They also may be colorfast (so does not bleed onto the garment), washable, leather or PVC/Plastic. On the other hand, printed labels are an alternative to woven labels.
The Process
1
REQUEST QUOTE
To begin with, request your label design quote today. We reply within 1 business day. However, please keep in mind during extremely busy seasons we may extend that response time to 2-3 business days. If you prefer to talk to someone on the phone call us at (503) 620-0945.
Request Quote2
SUBMIT/DESIGN ARTWORK
Please submit your artwork or request an FTP folder using the button below. Please follow our art submission guidelines listed here. We will reply confirming receipt of your artwork in addition to any immediate questions we may have. Incidentally, if you need assistance with the logo or label design please email us, we can set up an online design session with you and our artist.
Request FTPEmail Submission3
PRE-PRESS
During this step, we work to make the artwork and label information fit into your final label design. We will work closely with you to make sure you have a final label design you are happy with and will make your product stand out on the self or make a lasting impact on the consumer.
4
PROOF APPROVAL
For this step, we make sure everyone is on the same page regarding what the final product will look like. Proofs can be approved based on digital files or physical prints. As a rule, there is an extra charge for physical proofs, some of the proof cost will be credited on your final order. Please email us if you have received your final proof for approval.
5
LABEL PRINTING
Once you have approved the final label design we will schedule your labels for print. If you have scheduling restrictions please let us know and keep those dates in mind throughout the process. All rush orders will have a rush fee added to the order. We will work to make sure you get your labels when you need it.
6
LABEL SHIPMENT
Lastly, we have a long-term relationship with the all major shipping companies. We can also work with you to arrange a pickup by a freight company. In addition to shipping, we allow for customer pickups at our facility. You are able to pick up anytime during our operating hours of 8am to 5pm.
Label Project Quote
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